The Gold Standard of Asian Beauty
We bring you a meticulously curated collection of the finest skincare and haircare essentials from East and South Asia. From the deep-repairing science of premium hair masks to the gentle, plant-based nourishment of luminous sheet masks, every product in our catalog is dermatologist-tested and proven to deliver visible results. We believe in beauty that starts from within, powered by nature’s most effective ingredients.
Special Offer
Real Honey, Luminous Care Mask
Real AHA, BHA, PHA Calming Care Mask
Fino Premium Touch Hair Mask
Tsubaki Premium Repair Hair Mask
Beyond ordinary, crafted with care.
Discover Your Skin & Hair's True Potential
Explore a collection where cutting-edge East and South Asia dermatological science meets nature's finest ingredients. From the soothing calm of Tea Tree to the luminous benefits of Real Honey, and the transformative power of premium hair masks like Fino and Tsubaki – each product is a step towards healthier, happier skin and hair. Experience beauty that’s effective, authentic, and truly luxurious.
New Arrival
Anua PDRN Hyaluronic Acid 100 Moisturising cream 60ML+30ML
Torriden Dive In Low Molecule Hyaluronic Acid Multi Pads (80)
Real Honey, Luminous Care Mask
Tsubaki Premium Repair Hair Mask
Unlock the full potential of your beauty essentials in three simple steps.
Your Path to Radiant Skin & Hair
Step 1: Prepare & Cleanse.
Begin with a fresh canvas. Gently cleanse your face or hair to remove impurities, allowing for optimal product absorption.
Step 2: Apply with Care.
Carefully apply your chosen mask – whether it's a hydrating sheet mask or a nourishing hair treatment. Ensure even distribution for maximum benefit.
Step 3: Relax & Reveal.
Allow the mask to work its magic for the recommended 15-20 minutes. Rinse thoroughly if required, or simply let the remaining essence absorb for a glowing, refreshed feel.
Bestselling
Torriden Dive In Low Molecule Hyaluronic Acid Multi Pads (80)
Real AHA, BHA, PHA Calming Care Mask
SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask
Real Teatree Calming Care Mask
Blog posts
Beyond the Basics: Curating Your Ultimate Hair & Skin Routine with East and South Asian Icons
Sooth & Glow: The Power of Teatree & Honey in SOME BY MI Sheet Masks
Pore Perfectors: How SOME BY MI Masks Can Revolutionize Your Skin!
Zero Seconds to Fab Hair: Unveiling the Tsubaki Premium Repair Mask Miracle
Are your products authentic?
Absolutely. Every product in our collection is sourced directly from authorized distributors in Korea and Japan. We guarantee 100% authenticity for every item we sell.
How much is shipping costs?
Shipping cost is based on weight. Just add products to your cart and use the Shipping Calculator to see the shipping price.
How long should I leave a sheet mask on?
For best results, leave the mask on for 15–20 minutes. Leaving it on until it dries can actually draw moisture back out of your skin.
Do I need to wash my face after using a sheet mask?
No rinsing is required! After removing the mask, gently pat the remaining essence into your skin until fully absorbed to get the maximum benefit.
How do I apply the Fino or Tsubaki Hair Mask?
After shampooing, squeeze out excess water. Apply a generous amount from the mid-lengths to the ends of your hair. Leave for 3–5 minutes and rinse thoroughly. (Note: Tsubaki Premium EX can be rinsed immediately and still provide great results).
Should I apply hair masks to my scalp?
It is best to apply these nourishing masks only to the hair strands and ends. Avoid the scalp to prevent hair from feeling heavy or oily.
How long does delivery take?
Orders are typically processed within 24 hours. Delivery usually takes 2–3 business days within the city and 3–5 business days for regional areas.
What should I do if my product arrives damaged?
We take great care in packaging, but if an item arrives damaged, please contact our customer support within 24 hours of delivery with photos of the package. We will arrange a replacement or refund immediately.
